In and around Année

MIPIM 2025 Summary: Rain, Padel, AI, and Poland’s Strong Presence

No recap would be complete without mentioning the storm that hit Cannes—soaked shoes were definitely part of the experience. Beyond the weather, the buzz was all about how big data and AI are fundamentally reshaping the real estate industry.

MIPIM is, at its core, about business. The focus is on transactions, investments, and promoting countries, regions, cities, and projects. And of course, the main driver for the event is banks’ hunger to pitch their financing and advisory services to real estate transaction teams.
One thing no one could miss: padel is on the rise in the UK. With 1,000 new courts planned for 2025, the sport is booming. This was made clear at the event when a British company built a full-scale padel court right on the beach below the Croisette. Impressive for some, but not for the Swedes, who have seen the sport’s rise and fall reflected in income statements and balance sheets. Here’s hoping the Brits checked in with their Swedish friends before going all in…

Here are some key takeaways:

Market recovery – The potential for lower interest rates and financing costs could be the boost the market needs.
Poland made its mark – A strong presence from Polish players, backed by robust economic growth and high investment activity, exuded confidence and optimism.
Tax in the spotlight – Lawyers love explaining how real estate companies should navigate tax issues.
Specialized housing – Rising student numbers in Europe are fueling demand for PBSA (Purpose-Built Student Accommodation).
Office & logistics shifts – Hybrid work is driving demand for high-quality office spaces in prime locations. In logistics, warehouses are moving closer to city centers to meet faster delivery expectations.
Sustainability in action – The shift from strategy and reporting to real implementation is real. New regulations and market pressures are pushing the industry toward concrete sustainability measures.
Dress code check – Once again, navy blue suits dominated the scene.
Despite the rain, the overall sentiment was positive—helped, no doubt, by the steady flow of wine, but still.

"The main driver for the event is banks' hunger to pitch their financing and advisory services to real estate transaction teams.”